THE PUBLIC EYE:What is the 2020 Democratic Message?
On Friday, May 15, House Democrats passed "The Heroes Act." It's a $3 trillion pandemic-relief bill, providing assistance to state and local governments, hazard pay for frontline health care workers, election protection, and many other benefits. Dems concocted a list so long that political pundits asked: "What's the message that Democrats are trying to send?"
"The Heroes Act" is a symptom of a larger problem: in the face of Donald Trump ranting "Covid-19 is nothing to be afraid of; it's safe to come out now," Democrats don't have a coordinated response.
1. Bad Donald: Many observers have suggested that Democrats adopt a variation of "Trump is a lunatic who is ruining our country" as the Party's mantra. This approach is tempting because Donald keeps doing all the wrong things, in prime time. Nonetheless, I recommend that Democrats do not make "Donald bad, Joe good" their primary message.
While such an approach might stir up the deep-blue base, it's unlikely to attract thoughtful voters who want to understand what the Democratic Party stands for. And this message won't sway Republicans who already know Donald is "bad" and don't care -- in fact, seem to love him more the badder he gets.
-more-